I am Sarah Mistretta.

Art Director | UX/UI Designer | Graphic Designer

I am a born problem solver and lifelong learner. I seek creative expression across all areas of life. I feel most inspired when meeting challenges with resourcefulness and efficiency. I thrive in an environment where exploration and thinking beyond-the-box are celebrated. I have a deep and well-rounded history of working in the marketing and advertising industry, as well as wearing many hats. I have a Dad-Joke-type sense of humor and an immeasurable love for nature.

EXPERTISE

Branding & Identity
User Experience (UX) Design
User Interface (UI) Design
Adobe Creative Suite
Office/Google Suite
Client Relations
Project Management
Collaboration
Communication
Critical Thinking
Creative Solutions

EDUCATION

BFA in Graphic Design
May ‘13 | Cum Laude
Lesley University College of Art & Design (formerly the Art Institute of Boston)
Boston, MA

AAS in Applied Arts/Computer Graphic Design
May ‘11 | Highest Honors
Quinsigamond Community College
Worcester, MA

AWARDS

2016 Silver Award of Distinction
22nd Annual Communicator Awards

2015 Silver Award of Distinction
21st Annual Communicator Awards

EXPERIENCE

Sarah Mistretta, Sole Proprietor

Offering branding, graphic design, and production with a focus on authenticity to find your niche market, grow your business, and achieve your dream job.

2020 – CURRENT | Freelancer

Conduct individual client interviews to connect with business owners and decision makers on a deep and genuine level in order to understand the business from the inside out
Pinpoint key identifiers for target markets, “ideal clients”
Negotiate contract and perform all graphic design work to be completed; from branding to packaging, brochures to websites

EPS Communications | epscomm.com

A boutique, full-service Direct Marketing firm providing results-driven design and marketing to the Greater Boston Area and beyond.

2017 – 2020 | Art Director

Oversaw the complete creative output of the agency, from new business pitches to full campaign execution
Collaborated with cross-functional internal and external teams to develop strategic and user-centric marketing and design plans
Executed seamlessly across all platforms, ensuring brand consistency and timely delivery
Proofed and approved all outbound creative work
Scouted locations for and directed all photo- and video shoots

2014 – 2017 | Senior Designer

Lead a small, creative team of Junior Designers
Used an iterative design approach to create concepts, sketches, and designs for logos, websites, brochures, catalogs, and packaging
Developed and modified user flows as well as both low- and high-fidelity mockups to support the development process
Managed communication between clients and vendors to create accurate production schedules

2013 – 2014 | Junior Designer

Collaborated with junior and senior designers to iterate on design and production of all print and digital projects from conception to completion
Managed direct client communication
Presented concepts, sketches, and designs to internal stakeholders
Assisted in creating sets for photo- and video shoots